Cameron & Grieg Vets approached the Cunningly Good Group to refresh their website several years after it originally launched.
The theme that the original site was built on was no longer being updated and it was becoming increasingly difficult to update and to keep all the software to run the site up to date as a result. The business had also evolved and it was important that the website also reflected the range of veterinary services on offer.
Working with the existing website as a content template, Cunningly Good Group refreshed both the design and the technology behind the site to create a modern site that is both mobile and desktop friendly.
The new site development included implementation of GA4 analytics tracking, which the old site did not have, and a fresh submission to Google Search Console to relist the site with the world’s number one search engine. Within 2 weeks of relaunching, the site’s position in Google had jumped from the average position of 35 in search results to an average of 22, with a high of 5, indicating that the site positioning is continuing to improve and increase since the relaunch.