Climate Emergency Response Group

The Cunningly Good Group has worked with the Climate Emergency Response Group (CERG) since 2021, providing communications support and helping to raise the group’s profile and influence within the Scottish Government and with key stakeholders.

In 2023, CERG once again asked us to support their work throughout the year. This included the design and media launch of their latest report in August 2023: ‘Committing to delivery: Certainty and leadership for a just transition to a net zero, climate resilient future for Scotland’. This new report was launched just before the publication of the Scottish Government’s Programme for Government, outlining the Scottish Government’s priorities for action in the forthcoming year. The report urged the new First Minister to show strong leadership in responding to the climate emergency, and take action in removing some of the barriers which are holding up progress in Scotland being able to reach its target of being net zero by 2045. Proposals of how to do so were outlined in the report.

Media coverage achieved from the launch included a front-page lead in The Scotsman, coverage in The Herald, as well as broadcast coverage on STV, and the report receiving prime time coverage on the BBC Radio Scotland Stephen Jardine programme. The Cunningly Good Group also supported the launch of the report by disseminating social media assets which could be shared by CERG members and supporters via their own social media. The media relations work resulted in 697 engagements with the report, available via CERG’s website, also managed and hosted by The Cunningly Good Group.

In October 2023, we organised and managed a successful workshop and networking event for CERG at the Edinburgh Climate Change Institute (ECCI) which was attended by over 70 stakeholders. The aim of the workshop was to present CERG’s report and gather feedback on the proposals, with the ultimate aim to receive more by-in and support for CERG’s work from public and private sector leaders involved in climate change, and CERG’s continuing work to influence the Scottish Government and its response to the climate emergency.